Inside DeepMind
Campaign, Film Series
Role: Exec Producer
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Inside Google DeepMind tells the story of key people behind the scenes of one of the world’s most exciting companies.
Inside Google DeepMind is an Employer Brand series which showcases the employees of the company, emphasizing their variety and uniqueness. The series reveals the different roles within DeepMind, offering a glimpse into one of the world's leading AI companies. As competition for AI talent is fierce, the series highlights the diverse skills and opportunities available at DeepMind.
I oversaw the campaign during my Head of Production role at Gramafilm. I acted as Exec Producer, overseeing multiple Producers & PM’s across the series, as well as overseeing the wider campaign strategy, branding design and client comms.
Filming in UK, USA, Canada
Kory - Humor & Ai
Deeni - MountainView to London
Annette - Project Management
The full series playlist available on Google DeepMind YouTube
Stefano - Robotics
My role & challenges
Overseeing this series required managing multiple Producers - ensuring that working processes from the research & pre-production stages through to production & post were followed correctly. Allowing individuals the scope to put their stamp on production, whilst ensuring the quality levels of the films were elevated.
I helped set up key suppliers for the campaign’s international production services as well as for Post Production. I also oversaw scripting, managed Producer/Director relations & attended multiple shoot days to ensure smooth production throughout the series. I also implemented more general department production processes which.
Dir/DOP: Tiago Kingwell/ James Morton HaworthEditor: Ross CasswellColour: CHEATSound: Sound DispositionProducers: George Kenwright, Assistant Producers: Will Creative Director: Ben CorrClient Lead: Nicki Riley
“The research we're working with is very bleeding edge. Using research to solve a problem, potentially for billions of users, it's very exciting, I think.”.
— Deeni